New Eastern Cape Coastal Route to Launch at Indaba 2014

Lions at Pumba
A holiday to South Africa is on most people's bucket list whether it be to achieve a lifelong ambition to go on safari or to visit the Mother City, Cape Town. Visitors travel from far and wide including the UK, Germany, France and the Netherlands and typically stay for a longer period than the average two week holiday. Many visitors choose to hire a car and travel long distances to ensure they take in fully all that this diverse country has to offer. One of the most famous touring routes is the Garden Route which starts around Plettenberg Bay in the Eastern Cape and stretches for 200km down to Mossel Bay in the Western Cape.

At this year's Indaba Tourist Show in May 2014 a new route is being launched called the Eastern Cape Coastal Route. The route will cover over 900km of stunning coastline from Tsitsikamma all the way up to Port St Johns in the Wild Coast. The Eastern Cape Tourism and Parks Agency and Open Africa formed the idea of a new tourist route to promote the Eastern Cape as a holiday destination. Many tourists may not be aware that the Eastern Cape has some of the best Game Reserves in South Africa. Stunning luxury safaris are available at Shamwari, Lalibele, Amakhala and Pumba all located in the Eastern Cape and offering Big 5 game viewing and in a malaria-free environment.

In addition the route will incorporate the Sunshine Coast a stretch of glorious beaches and popular holiday destinations from St Francis Bay up to East London.  Midway along the Sunshine Coast is the coastal town of Port Alfred built around the Kowie River which leads into the Indian Ocean.  Twice a year the Kowie River hosts annual rowing event for the SA Schools and Universities. There is a lovely marina here to accommodate the popularity of deep sea fishing off the coast here. All along the Sunshine Coast you will find coastal holiday spots like Port Alfred including Kenton-on-Sea, Kleinemonde, Hamburg and Kidds Beach.

The new Eastern Cape Coastal Route will offer a huge selection of activities for visitors from fishing, hiking trails, horse-riding on the beaches, diving and surfing. The launch of the route is coinciding with a government initiative to invest in tourism in the Eastern Cape.
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